Start.io audiences
Users Booking Travel Through OTAs
in Kuala Lumpur
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Kuala Lumpur, 43.9% of Users Booking Travel Through OTAs are in the 25-34 age group. Explore more characteristics of these users in the charts below.
Country
Malaysia
City
Kuala Lumpur
Population
1,768,000
Area
243 sq km
INSIGHTS ON Users Booking Travel Through OTAs in Kuala Lumpur
Age
55 years and above 16.2%
45-54 years 5.7%
35-44 years 9.6%
25-34 years 43.9%
18-24 years 24.5%
Gender
Male (77.8%)
Female (22.2%)
Top devices
01 Generic Android 6.0
02 OPPO A80 5G
03 Realme realme 12x 5G
04 vivo V2029
05 HONOR HONOR X9b 5G
Leading carriers
01 Celcom
02 Maxis
03 U Mobile
Updated: 07-2026