Start.io audiences
Users Booking Travel Through OTAs
in Malaysia
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Malaysia, 41.3% of Users Booking Travel Through OTAs are in the 25-34 age group. Explore more characteristics of these users in the charts below.
Country
Malaysia
Population
31,949,777
Area
329,613 sq km
INSIGHTS ON Users Booking Travel Through OTAs in Malaysia
Age
55 years and above 17.7%
45-54 years 5.8%
35-44 years 9.3%
25-34 years 41.3%
18-24 years 25.7%
Gender
Male (77.2%)
Female (22.8%)
Top devices
01 Generic Android 6.0
02 OPPO A92
03 vivo V2029
04 OPPO A80 5G
05 OPPO CPH2239
Leading carriers
01 Celcom
02 Maxis
03 Digi
Updated: 07-2026