Start.io audiences
Users Booking Travel Through OTAs
in Memphis

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Memphis, 27.1% of Users Booking Travel Through OTAs are in the 35-44 age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Memphis, Tennessee
Population
651,073
Area
317 sq mi

INSIGHTS ON Users Booking Travel Through OTAs in Memphis
Age
55 years and above 22.6%
45-54 years 18.5%
35-44 years 27.1%
25-34 years 10.8%
18-24 years 20.9%
Gender
Male (25.1%)
Female (74.9%)
Household income
Less than $25,000 40.1%
$25,000 to $39,999 21.7%
$40,000 to $59,999 17.5%
$60,000 to $74,999 6.4%
$75,000 to $99,999 7.7%
$100,000 to $149,999 6.2%
$150,000 and above 0.3%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy A14 5G
03 Samsung Galaxy A16 5G
04 motorola moto g - 2025
05 Samsung Galaxy S23 Ultra
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Whitehaven Park
02 Walter May Park
03 Quail Ridge Golf Course
04 Hotel Indigo
05 May Soccer Complex
Updated: 07-2026