Start.io audiences
Users Booking Travel Through OTAs
in Michigan
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Michigan, 38.1% of Users Booking Travel Through OTAs are in the 18-24 age group. Explore more characteristics of these users in the charts below.
Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi
INSIGHTS ON Users Booking Travel Through OTAs in Michigan
Age
55 years and above 16.7%
45-54 years 3%
35-44 years 6.8%
25-34 years 35.3%
18-24 years 38.1%
Gender
Male (55.8%)
Female (44.2%)
Household income
Less than $25,000 33.1%
$25,000 to $39,999 18.6%
$40,000 to $59,999 20.7%
$60,000 to $74,999 7.5%
$75,000 to $99,999 7.2%
$100,000 to $149,999 13%
$150,000 and above %
Leading carriers
01 Verizon
02 T-Mobile
03 T-Mobile
5 most visited places/venues
01 Intervale Roselawn
02 Peterson
03 Kern
04 Richard Allen
05 Shiawassee Park
Updated: 03-2023