Start.io audiences
Users Booking Travel Through OTAs
in Missouri
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Missouri, 26.3% of Users Booking Travel Through OTAs are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
State
Missouri
Population
6,137,428
Area
68,742 sq mi
INSIGHTS ON Users Booking Travel Through OTAs in Missouri
Age
55 years and above 26.3%
45-54 years 17.5%
35-44 years 23.1%
25-34 years 12.8%
18-24 years 20.2%
Gender
Male (57.5%)
Female (42.5%)
Household income
Less than $25,000 39.9%
$25,000 to $39,999 16.9%
$40,000 to $59,999 16.9%
$60,000 to $74,999 6%
$75,000 to $99,999 9.1%
$100,000 to $149,999 10.4%
$150,000 and above 0.7%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy S23 Ultra
03 Samsung Galaxy S24 Ultra
04 Samsung Galaxy A14 5G
05 Samsung Galaxy A16 5G
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Central Park
02 Paige Satchel Stadium
03 Pioneer Park
04 Belo Garden
05 University of Missouri-St Louis
Updated: 07-2026