Start.io audiences
Users Booking Travel Through OTAs
in New Mexico
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In New Mexico, 24.6% of Users Booking Travel Through OTAs are in the 35-44 age group. Explore more characteristics of these users in the charts below.
Country
United States
State
New Mexico
Population
2,096,829
Area
121,298 sq mi
INSIGHTS ON Users Booking Travel Through OTAs in New Mexico
Age
55 years and above 22.7%
45-54 years 18.7%
35-44 years 24.6%
25-34 years 12.2%
18-24 years 21.8%
Gender
Male (43.4%)
Female (56.6%)
Household income
Less than $25,000 46.1%
$25,000 to $39,999 15.3%
$40,000 to $59,999 9.7%
$60,000 to $74,999 8.8%
$75,000 to $99,999 10.2%
$100,000 to $149,999 9.4%
$150,000 and above 0.6%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy A16 5G
03 Samsung Galaxy S24 Ultra
04 Samsung Galaxy A14 5G
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Vista Nueva
02 Quigley
03 Tingley
04 Jack And Jill
05 El Oso Grande
Updated: 07-2026