Start.io audiences
Users Booking Travel Through OTAs
in Newark

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Newark, 30.6% of Users Booking Travel Through OTAs are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Newark, New Jersey
Population
282,011
Area
24 sq mi

INSIGHTS ON Users Booking Travel Through OTAs in Newark
Age
55 years and above 30.6%
45-54 years 19.2%
35-44 years 23.3%
25-34 years 9.5%
18-24 years 17.3%
Gender
Male (56.5%)
Female (43.5%)
Household income
Less than $25,000 33.1%
$25,000 to $39,999 8.7%
$40,000 to $59,999 8.2%
$60,000 to $74,999 6.7%
$75,000 to $99,999 16.9%
$100,000 to $149,999 25.8%
$150,000 and above 0.5%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy A16 5G
03 Samsung Galaxy A14 5G
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S24 Ultra
Leading carriers
01 T-Mobile
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Branch Brook Park
02 Independence Park
03 Hunterdon Street Park
04 West End Avenue Park
05 City Hall Park
Updated: 07-2026