Start.io audiences
Users Booking Travel Through OTAs
in North Carolina

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In North Carolina, 28.8% of Users Booking Travel Through OTAs are in the 35-44 age group. Explore more characteristics of these users in the charts below.


Country
United States
State
North Carolina
Population
10,488,084
Area
48,618 sq mi

INSIGHTS ON Users Booking Travel Through OTAs in North Carolina
Age
55 years and above 27.1%
45-54 years 15.6%
35-44 years 28.8%
25-34 years 9.9%
18-24 years 18.7%
Gender
Male (56.3%)
Female (43.7%)
Household income
Less than $25,000 41.4%
$25,000 to $39,999 16.8%
$40,000 to $59,999 17.5%
$60,000 to $74,999 6.3%
$75,000 to $99,999 9.1%
$100,000 to $149,999 8.2%
$150,000 and above 0.6%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy S23 Ultra
03 Samsung Galaxy S24 Ultra
04 Samsung Galaxy A14 5G
05 Samsung Galaxy A16 5G
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Ribbonwalk Nature Preserve
02 Charlotte Country Club
03 Firestone Community Park
04 Pullen
05 Pullen Park Amusement
Updated: 07-2026