Start.io audiences
Users Booking Travel Through OTAs
in United Kingdom

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In United Kingdom, 52.1% of Users Booking Travel Through OTAs are in the 25-34 age group. Explore more characteristics of these users in the charts below.


Country
United Kingdom
Population
67,530,172
Area
241,930 sq km

INSIGHTS ON Users Booking Travel Through OTAs in United Kingdom
Age
55 years and above 18.9%
45-54 years 1%
35-44 years 15.1%
25-34 years 52.1%
18-24 years 12.9%
Gender
Male (79.9%)
Female (20.1%)
Top devices
01 Samsung Galaxy S10
02 Samsung Galaxy S9
05 Samsung Galaxy S21 5G
Updated: 11-2024