Start.io audiences
Users With an Ability to Buy Luxury Goods
in Rio de Janeiro
overview
Users who can buy luxury goods are considered high spenders and often gravitate to the finer things in life because they have the financial means to do so. Looking into the characteristics of consumers with the Users With an Ability to Buy Luxury Goods in Rio de Janeiro, data shows 38.5% of them are in the 18-24 age group. More information about this segment can be found in the following charts.
Country
Brazil
City
Rio de Janeiro
Population
6,520,000
Area
1,221 sq km
INSIGHTS ON Users With an Ability to Buy Luxury Goods in Rio de Janeiro
Age
55 years and above 26.5%
45-54 years 11.2%
35-44 years 10%
25-34 years 13.7%
18-24 years 38.5%
Gender
Male (72.5%)
Female (27.5%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S20 FE 5G
03 Samsung Galaxy S20 FE 5G
04 Samsung Galaxy S23 FE
05 Samsung Galaxy S24 FE
Leading carriers
01 Claro
02 Vivo
03 Tim
Updated: 07-2026