Start.io audiences
Users With Vehicle Purchase Intent
in Newark

overview
Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 36.5% of those interested in purchasing a vehicle in Newark are in the 55+ age group. Gain more insights about this segment in the following charts.


Country
United States
City
Newark, New Jersey
Population
282,011
Area
24 sq mi

INSIGHTS ON Users With Vehicle Purchase Intent in Newark
Age
55 years and above 36.5%
45-54 years 23.9%
35-44 years 14.5%
25-34 years 9.6%
18-24 years 15.4%
Gender
Male (52.7%)
Female (47.3%)
Household income
Less than $25,000 32.3%
$25,000 to $39,999 11.3%
$40,000 to $59,999 11.6%
$60,000 to $74,999 6.6%
$75,000 to $99,999 13.8%
$100,000 to $149,999 23%
$150,000 and above 1.5%
OS
Android (73%)
iOS (27%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A14 5G
04 Samsung sm-s908u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 AT&T
03 T-Mobile
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 West End Avenue Park
04 Hunterdon Street Park
05 Pavonia-Marion Playground Pool
Updated: 07-2026