Start.io audiences
Users With Vehicle Purchase Intent
in Wisconsin
overview
Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 33.1% of those interested in purchasing a vehicle in Wisconsin are in the 55+ age group. Gain more insights about this segment in the following charts.
Country
United States
State
Wisconsin
Population
5,822,434
Area
54,158 sq mi
INSIGHTS ON Users With Vehicle Purchase Intent in Wisconsin
Age
55 years and above 33.1%
45-54 years 24.7%
35-44 years 14.1%
25-34 years 10.9%
18-24 years 17.2%
Gender
Male (38.2%)
Female (61.8%)
Household income
Less than $25,000 33.5%
$25,000 to $39,999 14.1%
$40,000 to $59,999 17.5%
$60,000 to $74,999 6.1%
$75,000 to $99,999 11.8%
$100,000 to $149,999 15%
$150,000 and above 2%
OS
Android (75.2%)
iOS (24.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s901u
04 Samsung SM-G991U
05 Samsung sm-s908u
Leading carriers
01 Verizon
02 T-Mobile
03 U.S. Cellular
5 most visited places/venues
01 Washington Park
02 Westlawn Playground
03 Willow Park
04 Northpoint Center
05 Eagle Park
Updated: 07-2026