Start.io audiences
Walmart Store Shoppers
in Lincoln

overview
Walmart store shoppers enjoy the convenience of going to their local branch and picking up a wide range of items all at once. Of all the Walmart Store Shoppers in Lincoln, 36.6% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


Country
United States
City
Lincoln, Nebraska
Population
289,102
Area
92 sq mi

INSIGHTS ON Walmart Store Shoppers in Lincoln
Age
55 years and above 36.6%
45-54 years 24.6%
35-44 years 11.6%
25-34 years 11.2%
18-24 years 15.9%
Gender
Male (33.7%)
Female (66.3%)
Household income
Less than $25,000 28.3%
$25,000 to $39,999 16.4%
$40,000 to $59,999 18.5%
$60,000 to $74,999 6%
$75,000 to $99,999 10%
$100,000 to $149,999 17.4%
$150,000 and above 3.3%
OS
Android (69.9%)
iOS (30.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s901u
04 Samsung sm-s908u
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 T-Mobile
5 most visited places/venues
01 Walmart Supercenter
02 Helen Boosalis Trail Corridor
03 Roper (Max E)
04 Piedmont
05 Stransky
Updated: 07-2026