Start.io audiences
Walmart Store Shoppers
in Massachusetts
overview
Walmart store shoppers enjoy the convenience of going to their local branch and picking up a wide range of items all at once. Of all the Walmart Store Shoppers in Massachusetts, 37.6% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
INSIGHTS ON Walmart Store Shoppers in Massachusetts
Age
55 years and above 37.6%
45-54 years 24.1%
35-44 years 14.9%
25-34 years 8.7%
18-24 years 14.7%
Gender
Male (51.5%)
Female (48.5%)
Household income
Less than $25,000 29.6%
$25,000 to $39,999 13.7%
$40,000 to $59,999 12.7%
$60,000 to $74,999 4.7%
$75,000 to $99,999 13.2%
$100,000 to $149,999 21.9%
$150,000 and above 4.3%
OS
Android (70.6%)
iOS (29.4%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Walmart Supercenter
02 Walmart Pharmacy
03 Codman Square
04 Highland Park
05 Walmart
Updated: 07-2026