Start.io audiences
Wellness CPG Shoppers
in California

overview
Wellness shoppers who buy items from CPG retail brands like the wide array of affordable health and healthy lifestyle products these companies offer. In California, Apple iphone1,1 is the top choice for Wellness CPG Shoppers. Discover more data about Wellness CPG Shoppers in the charts below.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON Wellness CPG Shoppers in California
Age
55 years and above 33.3%
45-54 years 21.9%
35-44 years 16.6%
25-34 years 11.4%
18-24 years 16.8%
Gender
Male (57.4%)
Female (42.6%)
Household income
Less than $25,000 35.3%
$25,000 to $39,999 15.2%
$40,000 to $59,999 15.5%
$60,000 to $74,999 6%
$75,000 to $99,999 9.8%
$100,000 to $149,999 16.7%
$150,000 and above 1.5%
OS
Android (89.1%)
iOS (10.9%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy S23 Ultra
04 Samsung sm-s908u
05 Samsung Galaxy S24 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
Updated: 07-2026