Start.io audiences
Activewear Shoppers
in Australia

overview
Activewear shoppers are looking for clothing and accessories that they can use while exercising. Of the consumers who are identified as Activewear Shoppers in Australia, 54.7% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
Australia
Population
25,203,198
Area
7,633,565 sq km

INSIGHTS ON Activewear Shoppers in Australia
Age
55 years and above 54.7%
45-54 years 17.1%
35-44 years 9.6%
25-34 years 7.9%
18-24 years 10.6%
Gender
Male (77.1%)
Female (22.9%)
OS
Android (58.8%)
iOS (41.2%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPad1,1
04 Apple iPhone14,5
05 Apple iPhone14,3
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Updated: 07-2026