Start.io audiences
Activewear Shoppers
in Italy
overview
Activewear shoppers are looking for clothing and accessories that they can use while exercising. Of the consumers who are identified as Activewear Shoppers in Italy, 25.4% are in the 55+ age group. Get more insights about this consumer group in the following charts.
INSIGHTS ON Activewear Shoppers in Italy
Age
55 years and above 25.4%
45-54 years 20.5%
35-44 years 12.6%
25-34 years 21%
18-24 years 20.5%
Gender
Male (94.7%)
Female (5.3%)
OS
Android (78.1%)
iOS (21.9%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPhone14,5
04 Apple iPhone15,4
05 Apple iPhone14,7
Leading carriers
01 Vodafone
02 Wind
03 Tim
Updated: 07-2026