Start.io audiences
Back to School Shoppers
in Wisconsin
overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Wisconsin, 45.2% of Back to School Shoppers are in the 18-24 age group. Explore more characteristics of these users in the charts below.
Country
United States
State
Wisconsin
Population
5,822,434
Area
54,158 sq mi
INSIGHTS ON Back to School Shoppers in Wisconsin
Age
55 years and above 13.6%
45-54 years 2.7%
35-44 years 6.8%
25-34 years 31.7%
18-24 years 45.2%
Gender
Male (32.1%)
Female (67.9%)
Household income
Less than $25,000 31.8%
$25,000 to $39,999 13.9%
$40,000 to $59,999 21%
$60,000 to $74,999 7.6%
$75,000 to $99,999 11.3%
$100,000 to $149,999 14.4%
$150,000 and above %
Top devices
01 Samsung Galaxy S8
02 Samsung Galaxy S9
03 Samsung Galaxy S9+
04 Samsung Galaxy Note9
05 Samsung Galaxy S10+
Leading carriers
01 Verizon
02 U.S. Cellular
03 T-Mobile
5 most visited places/venues
01 Walmart Supercenter
02 Aurora Healthcare
03 Western Union
04 Walnut Park
05 Ranken Technical College
Updated: 08-2022