Start.io audiences

Beauty Product Shoppers
in California

Beauty Product Shoppers
overview

Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in California, data shows 43% of them are in the 25-34 age group. More information about this segment can be found in the following charts.

Beauty Product Shoppers
California map
Geolocation stat
Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi
Audience size
4,935,537
California map

INSIGHTS ON Beauty Product Shoppers in California

Age
55 years and above 7.2%
45-54 years 6.6%
35-44 years 11.5%
25-34 years 43%
18-24 years 31.7%
Gender
Male (17.6%)
Female (82.4%)
Household income
Less than $25,000 22.8%
$25,000 to $39,999 9.3%
$40,000 to $59,999 11.2%
$60,000 to $74,999 4.8%
$75,000 to $99,999 7.3%
$100,000 to $149,999 32.4%
$150,000 and above 12.3%
OS
Android (66.7%)
iOS (33.3%)
Top devices
01 Samsung Galaxy S9
02 Samsung Galaxy S8
03 Samsung Galaxy Note8
04 Samsung Galaxy S9+
05 Samsung Galaxy S8+
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Walmart
02 Western Union
03 Chevron
04 McDonald's
05 Starbucks
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Updated: 04-2022