Start.io audiences
Big Box Shoppers
in Bakersfield

overview
Big box shoppers like the convenience of purchasing a wide range of items from the same store and enjoying the discounts these businesses often provide. Big Box Shoppers in Bakersfield have chosen the Apple iphone1,1 as their device of choice. Learn more about the defining characteristics of Big Box Shoppers through the charts below.


Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi

INSIGHTS ON Big Box Shoppers in Bakersfield
Age
55 years and above 31.7%
45-54 years 25.4%
35-44 years 12%
25-34 years 13.1%
18-24 years 17.8%
Gender
Male (44.7%)
Female (55.3%)
Household income
Less than $25,000 28.6%
$25,000 to $39,999 17%
$40,000 to $59,999 12.2%
$60,000 to $74,999 4%
$75,000 to $99,999 14.5%
$100,000 to $149,999 19.5%
$150,000 and above 4.2%
OS
Android (70.3%)
iOS (29.7%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 City Hall Park
04 North Beardley Park
05 Civic Space
Updated: 07-2026