Start.io audiences
Book Store Shoppers
in Brazil

overview
Book store shoppers generally still prefer to read hardback or softcover books and print magazines instead of digital versions. Book Store Shoppers in Brazil range in age with 43.3% of them falling into the 18-24 age group. Find out more about the characteristics of this group below.


Country
Brazil
Population
211,049,527
Area
8,460,415 sq km

INSIGHTS ON Book Store Shoppers in Brazil
Age
55 years and above 23.5%
45-54 years 10.5%
35-44 years 7.3%
25-34 years 15.4%
18-24 years 43.3%
Gender
Male (55.1%)
Female (44.9%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy A15
03 Samsung Galaxy A14 5G
04 Samsung Galaxy A06
05 Samsung Galaxy A14
Leading carriers
01 Claro
02 Vivo
03 Tim
Updated: 07-2026