Start.io audiences
Car Owners
in Massachusetts

overview
As the industry evolves through technological advancements, there has been an uptick in owners seeking hybrid and electric cars. Some 30.2% of car owners fall in the 55+ age group. Other interesting statistics about car owners can be found in the charts below.


Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi

INSIGHTS ON Car Owners in Massachusetts
Age
55 years and above 30.2%
45-54 years 18.3%
35-44 years 27.3%
25-34 years 7.3%
18-24 years 17%
Gender
Male (54.7%)
Female (45.3%)
Household income
Less than $25,000 32.6%
$25,000 to $39,999 11.3%
$40,000 to $59,999 14.3%
$60,000 to $74,999 6.2%
$75,000 to $99,999 12.4%
$100,000 to $149,999 22%
$150,000 and above 1.2%
OS
Android (70.5%)
iOS (29.5%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s901u
05 Samsung Galaxy A14 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Hale Park
04 Port of Boston
05 Erricola Park
Updated: 07-2026