Start.io audiences
Christmas Shoppers
in Japan

overview
These statistics show insights and characteristics for Christmas shoppers who are interested in buying holiday decorations and gifts for their family and friends. Based on POI visits, mobile apps and various device data signals, of all the Christmas shoppers in Japan, 48.2% are in the 55+ age group.


INSIGHTS ON Christmas Shoppers in Japan
Age
55 years and above 48.2%
45-54 years 11%
35-44 years 6.5%
25-34 years 12.6%
18-24 years 21.7%
Gender
Male (75.5%)
Female (24.5%)
OS
Android (94.8%)
iOS (5.2%)
Top devices
01 Samsung Galaxy S10
02 Samsung Galaxy S23+
03 Samsung Galaxy S22
04 Samsung Galaxy A54 5G
05 Samsung galaxy a34 5g
Leading carriers
01 Softbank
02 AU
03 AU
Updated: 07-2026