Start.io audiences
Discount Shoppers
in Singapore

overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In Singapore, 44.4% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


INSIGHTS ON Discount Shoppers in Singapore
Age
55 years and above 44.4%
45-54 years 9.7%
35-44 years 10.7%
25-34 years 23.2%
18-24 years 12%
Gender
Male (71.5%)
Female (28.5%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy S25 Ultra
05 Samsung Galaxy A55 5G
Leading carriers
01 Singtel
02 Starhub
03 TPG Telecom
Updated: 07-2026