Start.io audiences
DIY Enthusiasts
in Sao Paulo

overview
Users who are interested in DIY projects as a hobby tend to like creating and building things themselves instead of purchasing finished items. To better understand DIY enthusiasts in Sao Paulo, consider the fact that 33% are in the 18-24 age group. Learn more about these users below.


Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km

INSIGHTS ON DIY Enthusiasts in Sao Paulo
Age
55 years and above 20.5%
45-54 years 15.3%
35-44 years 13.2%
25-34 years 17.9%
18-24 years 33%
Gender
Male (63.1%)
Female (36.9%)
OS
Android (61.5%)
iOS (38.5%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy A15
04 Samsung Galaxy A06
05 motorola moto g24
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026