Start.io audiences
Google Home Users
in Italy

overview
Google home users tend to be people who like to take advantage of all that technology and the connected speaker have to offer. Looking into the characteristics of Google Home Users in Italy, data shows 27.8% of them are in the 18-24 age group. More information about this segment can be found in the following charts.


INSIGHTS ON Google Home Users in Italy
Age
55 years and above 26.6%
45-54 years 16.1%
35-44 years 7.6%
25-34 years 21.9%
18-24 years 27.8%
Gender
Male (88.7%)
Female (11.3%)
Top devices
01 Generic Android 6.0
02 xiaomi Redmi 12
03 xiaomi Redmi 13C
04 xiaomi Redmi Note 12
05 Samsung Galaxy A52s 5G
Leading carriers
01 Wind
02 Vodafone
03 HO
Updated: 07-2026