Start.io audiences
Home Improvement Store Shoppers
in Brazil

overview
Home improvement store shoppers share some similar characteristics. Of the consumers who are identified as Home Improvement Store Shoppers in Brazil, 31.5% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
Brazil
Population
211,049,527
Area
8,460,415 sq km

INSIGHTS ON Home Improvement Store Shoppers in Brazil
Age
55 years and above 31.5%
45-54 years 11.7%
35-44 years 9%
25-34 years 16.9%
18-24 years 30.8%
Gender
Male (67.4%)
Female (32.6%)
OS
Android (56.1%)
iOS (43.9%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy A15
04 Samsung Galaxy A06
05 motorola moto g34 5G
Leading carriers
01 Claro
02 Vivo
03 Tim
Updated: 07-2026