Start.io audiences
Insurance and Financial Planning Users
in Bakersfield

overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in Bakersfield, 26% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi

INSIGHTS ON Insurance and Financial Planning Users in Bakersfield
Age
55 years and above 26%
45-54 years 21.1%
35-44 years 17%
25-34 years 15.3%
18-24 years 20.5%
Gender
Male (50.3%)
Female (49.7%)
Household income
Less than $25,000 31%
$25,000 to $39,999 15.9%
$40,000 to $59,999 14.7%
$60,000 to $74,999 4.7%
$75,000 to $99,999 14.7%
$100,000 to $149,999 17.4%
$150,000 and above 1.5%
OS
Android (81.2%)
iOS (18.8%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A14 5G
04 Samsung Galaxy S23 Ultra
05 Samsung sm-s908u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 City Hall Park
04 Central Park
05 North Beardley Park
Updated: 07-2026