Start.io audiences
Insurance and Financial Planning Users
in New Jersey

overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in New Jersey, 42% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Insurance and Financial Planning Users in New Jersey
Age
55 years and above 42%
45-54 years 23.6%
35-44 years 13.6%
25-34 years 8.5%
18-24 years 12.2%
Gender
Male (56.3%)
Female (43.7%)
Household income
Less than $25,000 32.6%
$25,000 to $39,999 12.3%
$40,000 to $59,999 14.2%
$60,000 to $74,999 6.2%
$75,000 to $99,999 11.1%
$100,000 to $149,999 22.1%
$150,000 and above 1.4%
OS
Android (81.3%)
iOS (18.7%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung sm-s901u
04 Samsung Galaxy S23 Ultra
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 Cornell University
04 West End Avenue Park
05 City Hall Park
Updated: 07-2026