Start.io audiences
Insurance and Financial Planning Users
in Rio de Janeiro

overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in Rio de Janeiro, 32.5% are in the 18-24 age group. Learn more about the demographics and characteristics of these users below.


Country
Brazil
City
Rio de Janeiro
Population
6,520,000
Area
1,221 sq km

INSIGHTS ON Insurance and Financial Planning Users in Rio de Janeiro
Age
55 years and above 28.7%
45-54 years 15%
35-44 years 8.2%
25-34 years 15.6%
18-24 years 32.5%
Gender
Male (78.1%)
Female (21.9%)
OS
Android (81.3%)
iOS (18.7%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 motorola moto g22
04 motorola moto g35 5G
05 Samsung Galaxy A14 5G
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026