Start.io audiences
July 4th Shoppers
in Newark
overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in Newark, 36.3% are in the 55+ age group.
Country
United States
City
Newark, New Jersey
Population
282,011
Area
24 sq mi
INSIGHTS ON July 4th Shoppers in Newark
Age
55 years and above 36.3%
45-54 years 21.2%
35-44 years 13.6%
25-34 years 14.4%
18-24 years 14.5%
Gender
Male (48.3%)
Female (51.7%)
Household income
Less than $25,000 32.5%
$25,000 to $39,999 12.1%
$40,000 to $59,999 12%
$60,000 to $74,999 6.1%
$75,000 to $99,999 13%
$100,000 to $149,999 21.8%
$150,000 and above 2.6%
Top devices
01 Apple iphone
02 Samsung Galaxy S9
03 Samsung Galaxy S10+
04 Samsung Galaxy S10e
05 Samsung Galaxy S10
Leading carriers
01 T-Mobile
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 West End Avenue Park
04 Hunterdon Street Park
05 Pavonia-Marion Playground Pool
Updated: 07-2026