Start.io audiences
Macy's Shoppers
in Durham
overview
Macy's shoppers enjoy the wide array of brands and items that are available from the big-name retailer. In Durham, 36.3% of Macy's Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
City
Durham, North Carolina
Population
278,993
Area
109 sq mi
INSIGHTS ON Macy's Shoppers in Durham
Age
55 years and above 36.3%
45-54 years 24.2%
35-44 years 11%
25-34 years 12.1%
18-24 years 16.5%
Gender
Male (34.1%)
Female (65.9%)
Household income
Less than $25,000 33.2%
$25,000 to $39,999 16.7%
$40,000 to $59,999 16.5%
$60,000 to $74,999 4.5%
$75,000 to $99,999 15.1%
$100,000 to $149,999 12%
$150,000 and above 1.9%
OS
Android (68.9%)
iOS (31.1%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Apple iPad1,1
04 Samsung sm-s908u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 AT&T
5 most visited places/venues
01 Macy's
02 Macy's Backstage
03 The Streets At Southpoint
04 Birchwood Park
05 Hillandale Golf Course
Updated: 07-2026