Start.io audiences
McDonald's Customers
in Michigan

overview
McDonald's customers are die-hard fans of the brand, enjoying its signature burger and famous fries. In Michigan, 35% of McDonald's Customers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi

INSIGHTS ON McDonald's Customers in Michigan
Age
55 years and above 35%
45-54 years 24.2%
35-44 years 12.1%
25-34 years 11.4%
18-24 years 17.2%
Gender
Male (33.6%)
Female (66.4%)
Household income
Less than $25,000 34.3%
$25,000 to $39,999 16.9%
$40,000 to $59,999 17.7%
$60,000 to $74,999 5.1%
$75,000 to $99,999 9.6%
$100,000 to $149,999 14.2%
$150,000 and above 2.2%
OS
Android (74%)
iOS (26%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung SM-G991U
04 Samsung sm-s908u
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 McDonald's
02 Peterson
03 Intervale-Roselawn
04 Richard Allen
05 Kern
Updated: 07-2026