Start.io audiences
New Moms
in Rio de Janeiro

overview
New moms are learning how to care for a child while juggling all other aspects of their lives. Of the consumers who are identified as New Moms in Rio de Janeiro, 36% are in the 18-24 age group. Get more insights about this consumer group in the following charts.


Country
Brazil
City
Rio de Janeiro
Population
6,520,000
Area
1,221 sq km

INSIGHTS ON New Moms in Rio de Janeiro
Age
55 years and above 20.3%
45-54 years 10.5%
35-44 years 9.7%
25-34 years 23.5%
18-24 years 36%
Top devices
01 Generic Android 6.0
02 Samsung Galaxy A32
03 motorola moto g22
04 Samsung Galaxy A14 5G
05 motorola moto g24
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026