Start.io audiences
New Moms
in Sao Paulo
overview
New moms are learning how to care for a child while juggling all other aspects of their lives. Of the consumers who are identified as New Moms in Sao Paulo, 37.1% are in the 18-24 age group. Get more insights about this consumer group in the following charts.
Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km
INSIGHTS ON New Moms in Sao Paulo
Age
55 years and above 19.8%
45-54 years 10.3%
35-44 years 9.7%
25-34 years 23%
18-24 years 37.1%
Top devices
01 Generic Android 6.0
02 motorola moto g24
03 Samsung Galaxy A32
04 motorola moto g22
05 Samsung Galaxy A15
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026