Start.io audiences
Parents to Be
in Singapore
overview
Parents to be are entering an exciting phase of life as they prepare for their child's arrival. Of the consumers who are identified as Parents to Be in Singapore, 27.4% are in the 55+ age group. Get more insights about this consumer group in the following charts.
INSIGHTS ON Parents to Be in Singapore
Age
55 years and above 27.4%
45-54 years 10.9%
35-44 years 17.5%
25-34 years 24%
18-24 years 20.3%
Gender
Male (52.3%)
Female (47.7%)
OS
Android (80.3%)
iOS (19.7%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S23 Ultra
03 Samsung Galaxy S24 Ultra
04 Apple iphone1,1
05 Apple iPhone14,6
Leading carriers
01 Singtel
02 Starhub
03 M1
Updated: 07-2026