Start.io audiences
Smartphone Users
in New Zealand
overview
Smartphone users are commonly found in every country and enjoy the convenience of being able to access anything while on the go and from the palm of their hand. Smartphone Users in New Zealand range in age with 39.6% of them falling into the 55+ age group. Find out more about the characteristics of this group below.
Country
New Zealand
Population
4,783,063
Area
262,443 sq km
INSIGHTS ON Smartphone Users in New Zealand
Age
55 years and above 39.6%
45-54 years 9.5%
35-44 years 7.6%
25-34 years 10.9%
18-24 years 32.3%
Gender
Male (54.3%)
Female (45.7%)
OS
Android (63.1%)
iOS (36.9%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPhone13,1
04 Apple iPad1,1
05 Samsung Galaxy S24 Ultra
Leading carriers
01 2degrees
02 Spark
03 Vodafone
Updated: 07-2026