Start.io audiences
Social Media Users
in Japan

overview
There are billions of social media users worldwide, and they are spread across a handful of top social media platforms. Each platform offers a different experience and way to share content which heavily impacts the type of user who chooses it. Social media users in Japan have chosen the Apple iphone1,1 as their device of choice. Learn more about the defining characteristics of social media users through the charts below.


Country
Japan
Population
126,860,301
Area
364,546 sq km

INSIGHTS ON Social Media Users in Japan
Age
55 years and above 69.4%
45-54 years 13.6%
35-44 years 7.5%
25-34 years 2.8%
18-24 years 6.6%
Gender
Male (56.5%)
Female (43.5%)
OS
Android (68.9%)
iOS (31.1%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPhone15,4
04 Google Pixel 8a
05 Apple iPhone17,3
Leading carriers
01 Softbank
02 AU
03 AU
Updated: 07-2026