Start.io audiences
Sony Smartphone Users
in Australia
overview
Sony smartphone users share some interesting characteristics and behaviors. Of the consumers who are identified as Sony Smartphone Users in Australia, 48.3% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
Australia
Population
25,203,198
Area
7,633,565 sq km
INSIGHTS ON Sony Smartphone Users in Australia
Age
55 years and above 48.3%
45-54 years 14.6%
35-44 years 10.4%
25-34 years 11.5%
18-24 years 15.2%
Gender
Male (83.5%)
Female (16.5%)
Leading carriers
01 AAPT
02 Telstra
03 Optus
Updated: 07-2026