Start.io audiences
Target Shoppers
in Riverside

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Riverside, 29.4% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
City
Riverside, California
Population
331,360
Area
81 sq mi

INSIGHTS ON Target Shoppers in Riverside
Age
55 years and above 29.4%
45-54 years 23.8%
35-44 years 12.4%
25-34 years 16.2%
18-24 years 18%
Gender
Male (52.1%)
Female (47.9%)
Household income
Less than $25,000 34.7%
$25,000 to $39,999 14.8%
$40,000 to $59,999 13%
$60,000 to $74,999 6.5%
$75,000 to $99,999 12.1%
$100,000 to $149,999 15.9%
$150,000 and above 3%
OS
Android (64.6%)
iOS (35.4%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s901u
04 Samsung sm-s908u
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
5 most visited places/venues
01 Challen Park
02 Belo Garden
03 Chalen Hill Park
04 American Family Fields of Phoenix
05 Cornell University
Updated: 07-2026