Start.io audiences
TCT Smartphone Users
in Australia

overview
TCT smartphone users share some interesting characteristics and behaviors. Of the consumers who are identified as TCT Smartphone Users in Australia, 47.1% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
Australia
Population
25,203,198
Area
7,633,565 sq km

INSIGHTS ON TCT Smartphone Users in Australia
Age
55 years and above 47.1%
45-54 years 13.9%
35-44 years 10.6%
25-34 years 8.4%
18-24 years 20%
Gender
Male (69.2%)
Female (30.8%)
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Updated: 07-2026