Start.io audiences
The Home Depot Shoppers
in Newark
overview
Home Depot shoppers tend to enjoy DIY home improvement projects and turn to the retailer to purchase all the supplies they need. Based on POI visits, mobile apps and various device data signals, of all the Home Depot shoppers in Newark, 38.3% are in the 55+ age group.
Country
United States
City
Newark, New Jersey
Population
282,011
Area
24 sq mi
INSIGHTS ON The Home Depot Shoppers in Newark
Age
55 years and above 38.3%
45-54 years 23.3%
35-44 years 11.7%
25-34 years 10.9%
18-24 years 15.9%
Gender
Male (53.1%)
Female (46.9%)
Household income
Less than $25,000 31.5%
$25,000 to $39,999 11.4%
$40,000 to $59,999 11.4%
$60,000 to $74,999 6.5%
$75,000 to $99,999 13.8%
$100,000 to $149,999 23.8%
$150,000 and above 1.6%
OS
Android (74.3%)
iOS (25.7%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung sm-s908u
04 Samsung Galaxy A14 5G
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 AT&T
03 Sprint
5 most visited places/venues
01 The Home Depot
02 Independence Park
03 Branch Brook Park
04 West End Avenue Park
05 Hunterdon Street Park
Updated: 07-2026