Start.io audiences
Users With Vehicle Purchase Intent
in Sao Paulo

overview
Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 31.6% of those interested in purchasing a vehicle in Sao Paulo are in the 18-24 age group. Gain more insights about this segment in the following charts.


Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km

INSIGHTS ON Users With Vehicle Purchase Intent in Sao Paulo
Age
55 years and above 31.3%
45-54 years 12%
35-44 years 8.2%
25-34 years 16.9%
18-24 years 31.6%
Gender
Male (68.3%)
Female (31.7%)
OS
Android (63%)
iOS (37%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy A14 5G
04 Samsung Galaxy A15
05 motorola moto g22
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026