Start.io audiences
Valentine's Day Shoppers
in Boston

overview
Valentine's Day shoppers are interested in gifts that express their love for their partners, family members, friends or other loved ones. To better understand Valentine's Day shoppers in Boston, consider the fact that 30.5% are in the 55+ age group. Learn more about Valentine's Day shoppers below.


Country
United States
City
Boston, Massachusetts
Population
692,600
Area
48 sq mi

INSIGHTS ON Valentine's Day Shoppers in Boston
Age
55 years and above 30.5%
45-54 years 21.4%
35-44 years 16%
25-34 years 15.4%
18-24 years 16.6%
Gender
Male (59.7%)
Female (40.3%)
Household income
Less than $25,000 29.2%
$25,000 to $39,999 10.5%
$40,000 to $59,999 14%
$60,000 to $74,999 6.2%
$75,000 to $99,999 14.5%
$100,000 to $149,999 22.1%
$150,000 and above 3.4%
OS
Android (82.3%)
iOS (17.7%)
Top devices
01 Apple iphone1,1
02 Apple iphone
03 innotek GmbH VirtualBox
04 Samsung Galaxy S10e
05 Samsung Galaxy S9
Leading carriers
01 T-Mobile
02 Verizon
03 T-Mobile
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Erricola Park
Updated: 07-2026