Start.io audiences
Wellness CPG Shoppers
in Massachusetts
overview
Wellness shoppers who buy items from CPG retail brands like the wide array of affordable health and healthy lifestyle products these companies offer. In Massachusetts, Apple iphone1,1 is the top choice for Wellness CPG Shoppers. Discover more data about Wellness CPG Shoppers in the charts below.
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
INSIGHTS ON Wellness CPG Shoppers in Massachusetts
Age
55 years and above 34.4%
45-54 years 21.2%
35-44 years 18%
25-34 years 9.8%
18-24 years 16.7%
Gender
Male (51.4%)
Female (48.6%)
Household income
Less than $25,000 32.1%
$25,000 to $39,999 11%
$40,000 to $59,999 14.1%
$60,000 to $74,999 6.2%
$75,000 to $99,999 12.8%
$100,000 to $149,999 22.6%
$150,000 and above 1.1%
OS
Android (76.5%)
iOS (23.5%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Apple iPad1,1
04 Samsung sm-s901u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 T-Mobile
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Erricola Park
Updated: 07-2026