Start.io audiences
Back to School Shoppers
in Utah

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Utah, 30.1% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
State
Utah
Population
3,205,958
Area
82,170 sq mi

INSIGHTS ON Back to School Shoppers in Utah
Age
55 years and above 30.1%
45-54 years 24.7%
35-44 years 12.1%
25-34 years 13.7%
18-24 years 19.4%
Gender
Male (29.8%)
Female (70.2%)
Household income
Less than $25,000 23%
$25,000 to $39,999 13.9%
$40,000 to $59,999 16.6%
$60,000 to $74,999 6.7%
$75,000 to $99,999 15.2%
$100,000 to $149,999 20.6%
$150,000 and above 4%
OS
Android (78.1%)
iOS (21.9%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 T-Mobile
5 most visited places/venues
01 Germania Park
02 Bennion Park
03 Riverside Park
04 9Th South River Park
05 Washington Square
Updated: 07-2026