Start.io audiences

Homeowners
in Massachusetts

Homeowners
overview

Homeowners have chosen to invest in real estate, and either live in their properties or rent them out as a source of income. Homeowners in Massachusetts range in age with 37.4% of them falling into the 55+ age group. Find out more about the characteristics of this group below.

Homeowners
Massachusetts map
Geolocation stat
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
Audience size
5,654,180
Massachusetts map

INSIGHTS ON Homeowners in Massachusetts

Age
55 years and above 37.4%
45-54 years 22.8%
35-44 years 18.6%
25-34 years 6.2%
18-24 years 15%
Gender
Male (51.9%)
Female (48.1%)
Household income
Less than $25,000 30.9%
$25,000 to $39,999 10.6%
$40,000 to $59,999 14.5%
$60,000 to $74,999 6.2%
$75,000 to $99,999 13.6%
$100,000 to $149,999 23.7%
$150,000 and above 0.6%
OS
Android (56.7%)
iOS (43.3%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Apple iPhone14,5
05 Samsung Galaxy A14 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Hale Park
04 Port of Boston
05 Erricola Park
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Updated: 07-2026