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Insurance and Financial Planning Users
in Italy

overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in Italy, 27.4% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


INSIGHTS ON Insurance and Financial Planning Users in Italy
Age
55 years and above 27.4%
45-54 years 18%
35-44 years 8.7%
25-34 years 23.1%
18-24 years 22.8%
Gender
Male (86.8%)
Female (13.2%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy A52s 5G
03 Samsung Galaxy A13
04 Samsung Galaxy A33 5G
05 Samsung Galaxy A53 5G
Leading carriers
01 Vodafone
02 Wind
03 Tim
Updated: 07-2026