Start.io audiences
Parents to Be
in New Jersey

overview
Parents to be are entering an exciting phase of life as they prepare for their child's arrival. Of the consumers who are identified as Parents to Be in New Jersey, 35.8% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Parents to Be in New Jersey
Age
55 years and above 35.8%
45-54 years 19.1%
35-44 years 16.1%
25-34 years 13.2%
18-24 years 15.9%
Gender
Male (44%)
Female (56%)
Household income
Less than $25,000 31.7%
$25,000 to $39,999 12.3%
$40,000 to $59,999 13.8%
$60,000 to $74,999 6%
$75,000 to $99,999 11.5%
$100,000 to $149,999 22.7%
$150,000 and above 2.1%
OS
Android (51.3%)
iOS (48.7%)
Top devices
01 Apple iphone1,1
02 Apple iphone
03 Samsung sm-s908u
04 Apple iPhone14,5
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 West End Avenue Park
04 Hunterdon Street Park
05 Weequahic Park
Updated: 07-2026