Start.io audiences

Users With an Ability to Buy Luxury Goods
in Kenya

Users With an Ability to Buy Luxury Goods
overview

Users who can buy luxury goods are considered high spenders and often gravitate to the finer things in life because they have the financial means to do so. Looking into the characteristics of consumers with the Users With an Ability to Buy Luxury Goods in Kenya, data shows 72.5% of them are in the 25-34 age group. More information about this segment can be found in the following charts.

Users With an Ability to Buy Luxury Goods
Kenya map
Geolocation stat
Country
Kenya
Population
52,573,973
Area
569,140 sq km
Audience size
206,913
Kenya map

INSIGHTS ON Users With an Ability to Buy Luxury Goods in Kenya

Age
55 years and above 0.8%
45-54 years 1.1%
35-44 years 3.3%
25-34 years 72.5%
18-24 years 22.5%
Gender
Male (65.9%)
Female (34.1%)
Top devices
01 Samsung Galaxy S7 edge
02 Samsung Galaxy S8+
03 Samsung Galaxy S8
04 Samsung Galaxy Note 8
05 Samsung Galaxy Note9
Leading carriers
01 Safaricom
02 Bharti Airtel
03 Orange
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Updated: 08-2022